Swiping Right is Fun Again on Pablo Rochat’s Interactive Instagram Feed

You may have recently stumbled upon a Pablo Rochat reference in the news with his latest Earbuds stunt (or maybe even stumbled upon his practical joke), but he’s been on our radar for quite some time!

Somehow I always manage to misplace (read: lose) my Apple Earpods. Atlanta-based graphic artist Pablo Rochat’s most recent stunt takes advantage of all you out there who share in my careless disorganization. The menace turned artist strategically placed stickers of lone earbuds throughout San Francisco and recorded passersby’s as they bend down and attempt to grab the ½ of a headphone. Admittedly, I found this demonstration to be a bit too close to home to enjoy the schadenfreude of it all, but Rochat’s Instagram feed is full of examples that we love.

pablo_rochat_heyomag_earpodsRochat’s use of standard features available to all of us on Instagram shows the complete breadth of the artist’s creativity; images transform into mustaches or clean microwaves when double-tapped, multi-image sequences that allow you to decapitate llamas by swiping right…the possibilities are endless.

 

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FaceApp deep fryer

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Rochat’s gamification of his Instagram stories is probably the most unique use of the feature we’ve yet to come across. The sophistication of these story/games may be more akin to Atari than what modern gamers have grown accustomed to, but you can still spend an inappropriate amount of time trying to catch Bart Simpson’s or Spongebob Squarepaint’s facial feature in the appropriate position (or my personal favorite, similar to pinning a tail on the donkey, you can try to place a shirtless male model’s perfect nipple in the exact right spot on his peck).

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Rochat has also found a way to turn his unique artistic trickery into a commercial enterprise creating campaigns for Nike, Apple, and the New York Times among others. If you like what the artist posts to his page, you can share in the fun – the artist has any number of gifs and stickers everyone can play around with.

Honestly, if you want to go down a fun rabbit hole, check out @Pablo.Rochat – but, fair warning, you may spend way more time here than you anticipated.

 

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🦶Download link in bio 🦶. Thank u @chrisallick for helping make this happen.

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Sorry bro

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😊

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Mustags

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👁 Google image search 👁

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